Apple App Store Advertising Management

  • Home
  • Apple App Store Advertising Management
05 Aug, 2023

Apple App Store Advertising Management

Help people searching the App Store discover your iOS app. Onvendo plans and manages Apple advertising campaigns around your app’s value, target markets and acquisition goals.

Connect search intent with the right app experience

An effective plan starts with what users need and how your app meets that need. We review your app, store presentation, markets and available performance data before recommending a campaign approach.

What campaign management can include

  • Research: understand relevant search terms, category context and acquisition priorities.
  • Campaign planning: structure campaigns around agreed markets and keyword themes.
  • Store experience review: identify messaging and presentation gaps between the ad and the app page.
  • Bid and budget management: review spend and campaign results against agreed goals.
  • Reporting: connect acquisition metrics with downstream app activity where reliable measurement is available.

Measure value after the download

Installs are an important first step. Activation, subscriptions, purchases or repeat usage may provide a more useful view of customer value. We agree which events matter to your business and what the available data can support before interpreting campaign performance.

Prepare a practical launch or growth plan

Campaign scope depends on your app, account eligibility, target markets and measurement setup. We can coordinate acquisition planning with mobile app development and wider paid media management.

Discuss your app acquisition goals

Request an App Store advertising proposal. Send your app link, target countries, budget and the user actions you want to grow.